The Blog
dojo pre-order FAQs part 1
dojo pre-order sales are moving along at a pace I'd call predictable. We saw a spike when we launched and it has been pretty steady since. My prediction is that...
dojo pre-order FAQs part 1
dojo pre-order sales are moving along at a pace I'd call predictable. We saw a spike when we launched and it has been pretty steady since. My prediction is that...
Why I really hope we pre-sell 100 dojos
Last week I gave you Mike-the-bike-company-guy's perspective on the dojo - what it means to our business and how it fits into our brand and product portfolio. Last night I...
Why I really hope we pre-sell 100 dojos
Last week I gave you Mike-the-bike-company-guy's perspective on the dojo - what it means to our business and how it fits into our brand and product portfolio. Last night I...
Some additional context around our Kickstarter-...
We rushed to launch the dojo pre-order yesterday and naturally let it loose with a few errors and omissions, which we've since fixed. Thanks to all of you who pointed...
Some additional context around our Kickstarter-...
We rushed to launch the dojo pre-order yesterday and naturally let it loose with a few errors and omissions, which we've since fixed. Thanks to all of you who pointed...
dojo we or dojon't we?
The dojo pre-order is LIVE! and will be so until either we've sold 100 frames, or 1/17/14, whichever comes first. Click here, and price and configure to your heart's content....
dojo we or dojon't we?
The dojo pre-order is LIVE! and will be so until either we've sold 100 frames, or 1/17/14, whichever comes first. Click here, and price and configure to your heart's content....
Because, And and Because: The Food Truck Phenom...
One of the greatest brand challenges we face is how to separate expectations of product quality from price. We are less expensive than other brands not because our rims and...
Because, And and Because: The Food Truck Phenom...
One of the greatest brand challenges we face is how to separate expectations of product quality from price. We are less expensive than other brands not because our rims and...
The New Rail
It's time to introduce our newest wheel, which we've decided to call... THE ROUBAIX!!! No, no, no, I'm just pulling your leg. It's the Rail 34. Why Rail 34? Because...
The New Rail
It's time to introduce our newest wheel, which we've decided to call... THE ROUBAIX!!! No, no, no, I'm just pulling your leg. It's the Rail 34. Why Rail 34? Because...