The Blog — business

2018 Prices

Dave Kirkpatrick Behind the Curtain business products

Our usual transparency about anticipated price changes. Enjoy!

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Our take on crash replacement

Dave Kirkpatrick Behind the Curtain business products

On the surface, our crash replacement policy may not be as strong as some. In practice, we think it's better than any other we've seen.

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Execute or Die

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Apologies to the slogan I'm blatantly paraphrasing here, and to clarify, no this isn't a double entendre suggesting "kill or be killed." Kill or be killed happens in the first lap of a cross race, to be sure, but it's not a concept that's generally on our corporate to-do list.  So much emphasis is placed on "new and improved" and innovation in the bike business. There could be a million reasons behind this, but generally splash sells. Put a lion on it, make it high-viz, make it wider, make it lighter, call yourself an engineer when you're not, hash tag...

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Encourage Healthy Skepticism

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"No one likes a tattle tale!" The world tells us this so early, so often, and so strongly that conformity is inevitable. The corrolary to this works out to something like "be quiet and accept what's going on," which is unfortunate.  I recently bought a Jetta TDI wagon, so the VW diesel doping news is on my mind a bit. I've also long marvelled at Jack Welch and his book-cooks at GE, and countless other instances of malfeasance. For whatever reason, these interest me. Particularly, I've lately become fascinated in how the world suspends disbelief that the number one reason...

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No Bro

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We almost made it to Interbike, honest. Had the credentials all set, pored over the exhibitor lists to pre-arrange a planned surgical strike of get there-see there-get the hell out of there that accommodated seeing Cross Vegas. A couple of positive developments made it unnecessary to go, though. Eurobike is really where you need to go for sourcing missions anyhow, and since a penny saved is a penny earned we bailed. Which means that we didn't get any of these awesome (yes, that was a sarcastic awesome) socks that were included in each attendee bag. Image stolen from the InternetLet...

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